Sellerwix Academy – Sellerwix

Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

Nhu Giap — Fri, 17 May 2024 08:55:19 +0000

Thủ thuật kinh doanh Etsy hiệu quả dành cho người mới bán hàng

May 17, 2024•5 mins to read

4 lỗi từ Etsy mà người mới bán hàng (newbie) nên tránh

Có tài khoản Etsy không khó, nhưng để duy trì và kinh doanh hiệu quả còn cần rất nhiều kinh nghiệm và nắm rõ những lỗi sai cần tránh. Dưới đây là 4 lỗi mà các người bán hàng chuyên nghiệp chỉ ra cho người “mới chơi hệ Etsy” cần tránh để không bị mất tiền oan, mất tài khoản không thương tiếc.

1. Dùng ảnh chụp không hút mắt

Hình ảnh là thứ đầu tiên thu hút người mua hàng trên Etsy nói chung và các sàn Thương mại điện tử (E-commerce) nói riêng. Vậy nên, trước khi bắt đầu mở cửa hàng kinh doanh hay có ý định kinh doanh bất cứ sản phẩm nào, cần đầu tư hình ảnh thu hút và nghiêm túc: đủ sáng, đủ các chi tiết, có hình ảnh mang tính đời thường, tập trung đầu tư cho hình ảnh chính của sản phẩm.

2. Viết phần mô tả không đúng trọng tâm

Mô tả sản phẩm là điểm thứ hai mang tính thu hút, khiến khách hàng hứng thú với việc mua sản phẩm. Vậy nên cần đầu tư phần mô tả kĩ càng, móc nối liên quan với khách hàng để họ có thể ra quyết định mua hàng nhanh hơn. Mẹo nhanh cho người bán hàng:

Học từ đối thủ, từ những cửa hàng bán tốt sản phẩm tương tự
Học từ những chiến dịch Etsy thành công trước đó của mình hoặc của những người có quy mô kinh doanh tương tự

3. Không chú trọng SEO (Search Engine Optimization)

Việc tối ưu hoá công cụ tìm kiếm (SEO, Search Engine Optimization) nội – ngoại sàn rất quan trọng. Nếu chỉ tập trung bán sản phẩm mà không quan tâm SEO hay biết quá ít về SEO, khả năng cao bạn sẽ không bán được hàng. Những điều cần ghi nhớ:

Chú trọng phần mở đầu và mô tả
Sử dụng blog hoặc các kênh mạng xã hội để quảng bá cho cửa hàng và sản phẩm của mình
Tối ưu SEO trong cửa hàng cho các sản phẩm liên tục

4. Không nghiên cứu sản phẩm, sản phẩm không đặc sắc

Nhiều lời khuyên cho người mới bán Etsy là nên bắt đầu bán sản phẩm thủ công (handmade) trước khi bán hàng Print-on-demand hay file Digital.

Tuy nhiên, dù là bán handmade cũng cần lựa chọn sản phẩm độc đáo, có tính cạnh tranh và nổi bật trên thị trường. Vậy nên, cần chọn sản phẩm có khả năng bán tốt/niches ít cạnh tranh để dấn thân.

Kinh nghiệm khi bán hàng Etsy mà newbie không thể bỏ qua?

Chuẩn bị nguồn hàng không bị ngắt quãng một cách đột ngột, đặc biệt là trong những mùa lễ cao điểm và dịp lễ hội cuối năm
Xây dựng chiến lược thương hiệu một cách cẩn thận và tỉ mỉ
Kinh doanh đa sàn – “không bỏ trứng vào một rổ”
Xây dựng hành trình trải nghiệm khách hàng tốt (hình ảnh tốt, chăm sóc khách hàng kĩ càng, kiểm soát chất lượng đóng gói tốt v.v). Mang đến sản phẩm trên mức kỳ vọng của khách hàng
Cá nhân hóa sản phẩm để cạnh tranh. Đừng chỉ tập trung cạnh tranh về giá
Chọn ngạch (niche) có nhu cầu nhưng không quá cạnh tranh để bắt đầu. Ví dụ kết hợp niche chó mèo với mùa lễ hội

Mẹo chăm sóc khách hàng khi kinh doanh trên Etsy

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

4 lỗi từ Etsy mà người mới bán hàng (newbie) nên tránh

Kinh nghiệm khi bán hàng Etsy mà newbie không thể bỏ qua?

Mẹo chăm sóc khách hàng khi kinh doanh trên Etsy

Thủ thuật xử lý bad review

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Order Management: Optimizing the Order Management Process for Print‑On‑Demand

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Sellerwix Feature

All posts Sellerwix Feature Order Management: Optimizing …

Sellerwix Feature – Save Time and Streamline Order Management

•

Sellerwix Feature

What’s new in Sellerwix? Find out about the latest Sellerwix updates. Enjoy our new feature launched on August 2, 2023!

Sellerwix Feature – Notification of late shipment orders via Email and/or Telegram

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Sellerwix Feature

Bid farewell to missed updates and delayed shipments with Sellerwix's latest feature! Our brand-new notification system sends out Email and/or Telegram alerts for orders with late shipments, enabling you to stay informed and on top of your business while keeping your customers in the loop.

The post Sellerwix Academy handbook – Etsy’s purchase protection program for sellers appeared first on Sellerwix.

Sellerwix Feature – Notification of late shipment orders via Email and/or Telegram

Nhu Giap — Tue, 25 Jul 2023 07:24:16 +0000

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Sellerwix Feature - Notification of late shipment via email and/or Telegram

Jul 25, 2023•4 mins to read

Bid farewell to missed updates and delayed shipments with Sellerwix's latest feature!

Sellerwix is excited to announce a new feature! You can now receive notifications via Email and/or Telegram with late shipment orders.

We all know that timely delivery is crucial to maintaining customer satisfaction and loyalty. However, sometimes unforeseen circumstances can cause shipping delays, leading to frustrated customers and negative reviews.

That’s why we’re thrilled to announce our new feature that enables you to receive notifications via email and/or Telegram whenever a shipment is delayed. With this feature, you’ll be able to proactively reach out to customers and keep them informed about the status of their orders, minimizing the chances of negative feedback and improving their overall shopping experience.

In this blog, we’ll dive deeper into the benefits of this new feature, discuss how it works, and provide step-by-step instructions on how to set it up in your Sellerwix account. So, keep reading to learn more!

Guide for configuring Email and/or Telegram notifications

All you need to do is follow the steps below:

Step 1: Go to Settings >> Alert >> click Create to create a new alert
Step 2: Configure notification settings

a. Email notifications

Once you have an account and choose a selling plan, you can access Setting Central to configure Email notifications. Simply follow the steps outlined below:

Name: Enter a name to create a new alert
Channel: Email
To: Enter the email you want the tracking notification to be delayed
CC (optional): Enter the email you want CC to
BCC (optional): Enter the email you want BCC to go to
Late Shipment: Turn on and enter the number of days you want to be notified if the order has not been delivered (delivered) after xx days

Before activating recurring alerts for late shipment tracking, it’s important to take note of the optional settings and ensure seamless logistics notifications for delivery delays.

On: If you want to notify again if the tracking is still not delivered the next day
Off: If you only want to be notified once with an order with tracking not yet delivered

b. Telegram notifications

Streamline shipment management with Telegram notifications for delayed orders. Follow earlier Email installation steps and these essential tips:

Chat ID: To get chat ID, follow these steps:

Create a new group on Telegram
Add a bot named Sellerwix_bot to the newly created group
Click the Send verification code button to let the bot send the verification code
Enter the Code from the Bot sent in the telegram group into the Verification Code box to verify

Notify User (optional): Enter the telegram user you want to tag @example_telegram

All tracks: Turn on the notification if there is any tracking from the supplier to the order

New tracking: Enable notifications for orders with new tracking

Deposit: Enable notification of acceptance or rejection of deposit request

Top three benefits of receiving timely notifications for late shipment orders

Unlock the full potential of your logistics management with timely notifications for late shipment orders via email and/or Telegram.

Real-Time Updates: Stay informed about any delays or issues with your orders and take immediate action to resolve problems
Streamlined Logistics: Optimize your shipment management and ensure smooth delivery operations, saving valuable time and resources
Improved Customer Experience: Proactively communicate with customers, manage their expectations, and boost satisfaction and loyalty

What’s next for helping teams and businesses scale on Sellerwix?

1,000+ sellers are using Sellerwix with 1M+ units sold, and why they started using it?

From insightful experiences, we are helping 1000+ sellers to increase their profit through selling on marketing places with great fulfillment in the backend. Well-designed system and excellent services for scaling your business to increase more profitable. Learn more about our services and system, or you can visit our Frequently Asked Questions (FAQs).

Read on to learn more about How to choose the right Sellerwix pricing plan for your business and what we’re working on next.

Try it out today and let us know what you think!

With insightful experiences in the eCommerce market, Sellerwix will be the fully integrated solution to manage and grow your business effortlessly. Let’s meet at business@sellerwix.com or support@sellerwix.com if you need any help. Follow our blogs to stay on top of Print On Demand trends!

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Level up your multi-channel print-on-demand business

Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

Sellerwix's latest feature

Email notifications

Telegram notifications

Three benefits of receiving timely notifications

Scale on Sellerwix

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Order Management: Optimizing the Order Management Process for Print‑On‑Demand

•

Sellerwix Feature

All posts Sellerwix Feature Order Management: Optimizing …

Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

•

Sellerwix Academy, Etsy

Etsy's Purchase Protection program was built to ensure that buyers and sellers have a positive experience on Etsy. This page explains how the Purchase Protection program works, and the types of items and transactions subject to the program.

Sellerwix Feature – Save Time and Streamline Order Management

•

Sellerwix Feature

What’s new in Sellerwix? Find out about the latest Sellerwix updates. Enjoy our new feature launched on August 2, 2023!

The post Sellerwix Feature – Notification of late shipment orders via Email and/or Telegram appeared first on Sellerwix.

Amazon seller fulfillment best practices (FBM/MFN Guide)

Nhu Giap — Fri, 09 Jun 2023 08:40:57 +0000

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Sellerwix Academy - Amazon seller fulfillment best practices (FBM/MFN Guide)

Jun 09, 2023•5 mins to read

7 steps to selling with Amazon FBM Merchant Fulfilled Network

As long as you recognize your obligations to your customers and have suitable systems in place, it can be relatively straightforward to set up as an Amazon MFN seller. All you need to do is follow the steps below:

Step 1: Create an Amazon seller account

Once you create your seller account and choose a selling plan, you’ll have access to Seller Central, your go-to resource for selling on Amazon.com. Before you sign up, make sure you’re ready with the following:

Business email address or Amazon customer account
Quality, competitive price
Government ID (identity verification protects sellers and customers)
Tax information
Phone number
A bank account where Amazon can send you proceeds from sales

Read this article to learn more about Sellerwix Tips: Key factors to sell on Amazon successfully.

Step 2: List products for sale and create product pages

How you go about listing will depend on if you have existing listings, need to create new listings, and whether you want to create listings one by one or in bulk. Help shoppers find items by adding descriptive titles, clear images, and concise feature bullets on offers.

Learn about product categories, product details, product IDs, and more

Listing an FBM product is largely the same as creating any other product offer.

Using the steps outlined above, once you reach the part of the offer that reads ‘Fulfillment Channel’, select the radial that states ‘I will ship the item myself (Merchant Fulfillment).’

After the product appears in Amazon’s catalog, you will find your Merchant Fulfilled products under Inventory > Manage Inventory. Make sure you check ‘Active’ for ‘Status’ and ‘Merchant’ for ‘Fulfilled by.’

Step 3: Manage your storage space, warehouse, or fulfillment center

The more efficiently you manage inventory, the more profitable your business can become. Try to have enough inventory to cover demand, but not so much that you become overstocked.

Continuously manage inventory to get a return on your investment. It’s essential to have enough inventory to meet customer demand, especially during seasonal holidays or peak sales events such as Cyber Monday or Prime Day.

Get the beginner’s guide to selling on Amazon.

Step 4: Set up your shipping templates to match your logistic capabilities for both handling time and transit time

Through the Seller Central dashboard, you can assign shipping templates from the Manage Inventory dropdown menu. Create large batch shipping templates and assign them to specific offers that match your logistic capabilities for specific products.

Additionally, through the Seller Central dashboard, you can set your Default Handling Time and Order Handling Capacity to ensure that you are protected from a surge in orders.

Learn about Merchant Fulfilled Network FBM.

Step 5: Coordinate picking, packing, and shipping for orders

Once a customer completes a transaction, order processing begins. If you want to handle fulfillment in-house, be sure you have the capacity to efficiently pick, pack, and ship orders to customers. You will also want to make sure that the carriers you will be using are part of our valid tracking rate network of carriers.

A critical part of order processing is choosing the right packaging. This could be:

Boxes
Paper or bubble mailers
Packing material such as bubble wrap or air filter

Be sure to follow all Amazon requirements for packing and preparation to minimize costs and avoid damaging items in transit.

Step 6: Handle customer service and returns in-house

Providing great customer service is essential for success on Amazon. Research shows that orders, where sellers respond to customers’ messages within 24 hours, receive half as much negative feedback as orders with response times over 24 hours. (source)

Staying on top of customer service can help convert one-time buyers into loyal customers. Monitor customer service metrics in Seller Central to stay on top of customer feedback and responses.

Excellent customer service includes handling returns swiftly and efficiently.

Here are a few simple measures you can take to limit returns and exchanges:

Provide accurate product listings
Include sizing guides
Allow customers to ask questions about products before purchasing
Use the “Request Review” button to encourage customer feedback

Step 7: Consider FBM costs and fees

Costs vary based on many factors, including:

Your selling plan. Learn about the differences between an Individual or Professional plan
Referral fees. For every item sold, sellers pay Amazon a percentage of the total price – including item price, shipping cost, and any gift-wrapping charges – or a minimum amount, whichever is greater
How you handle fulfillment

Did you know?

Shipping can make or break a sale.

Order shipping is among the top factors customers weigh when deciding whether to buy a product. A study on U.S. shoppers found:

Free delivery is the most important factor for 83% of shoppers when ordering online (source)
More than half of shoppers (54%) have abandoned online shopping baskets because of delivery costs (source)

8 pro tips for MFN shipping and delivery

Customers appreciate fast delivery. See how to manage delivery times
Learn how to manage shipping account settings and holiday settings
Aim to meet standard shipping requirements and service-level agreements (SLAs)
Get acquainted with Premium shipping and learn how to meet requirements in order to offer One-Day and Two-Day Shipping
Improve the customer experience by offering free shipping. This also increases your chance of winning the Featured Offer
See more about delivery expectations for individual sellers
Consider Amazon’s Buy Shipping services, where you can buy labels, handle shipping, confirm orders, and track shipments
Set your Default Handling Time and Order Handling Capacity to ensure that you are protected from a surge in orders that might result in poor customer experience and impact your metrics

Get the best Amazon FBM Business Guide on How to sell & ship your products with Amazon Merchant Fulfilled Network FBM.

Wrapping Things Up

Over the last several years, Amazon has invested over $30 billion in the fulfillment network and technology. And as the data shows, sellers who add FBM into their repertoire find more success in the long run! Get started with Amazon FBM now with Sellerwix!

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Level up your multi-channel print-on-demand business

Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

7 steps to selling with Amazon FBM

Did you know

8 pro tips for MFN shipping and delivery

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Order Management: Optimizing the Order Management Process for Print‑On‑Demand

•

Sellerwix Feature

All posts Sellerwix Feature Order Management: Optimizing …

Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

•

Sellerwix Academy, Etsy

Sellerwix Feature – Save Time and Streamline Order Management

•

Sellerwix Feature

What’s new in Sellerwix? Find out about the latest Sellerwix updates. Enjoy our new feature launched on August 2, 2023!

The post Amazon seller fulfillment best practices (FBM/MFN Guide) appeared first on Sellerwix.

Sellerwix Tips – Key factors to sell on Amazon successfully

Nhu Giap — Wed, 07 Jun 2023 10:11:13 +0000

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Sellerwix Tips - Amazon key selling success factors should pay attended to

Jun 07, 2023•5 mins to read

Key selling success factors should pay attended to

According to Amazon Global Selling, the following factors sellers should keep in mind to do Amazon business effectively:

1. Choose the right potential product

It must be a product that meets the following criteria:

Suitable seasonality
Quality, competitive price
In line with consumer trends in the US market (Ornament, home decor, etc.)

2. Proper order processing method

Amazon recommends that sellers choose FBA for key or/and hot products and FBM for customized products. The purpose is to ensure the delivery time is not delayed and avoid affecting the sales account.

3. Sign up for Amazon Brand

Sellers who build a unique brand and offer high-quality products from the outset are better positioned to do business effectively during peak seasons with a high volume of orders.

4. The effective advertising strategy

Amazon recommends that users optimize both internal and external traffic to increase sales on their platform. This includes optimizing sponsored ads such as sponsored products and sponsored brands, as well as product listings to improve their visibility within Amazon. Additionally, external traffic, such as social media and search engine marketing, can be leveraged to drive traffic to Amazon product listings, increasing the likelihood of sales. By maximizing both internal and external traffic, sellers can improve their sales performance and overall success on Amazon’s platform.

Some advertising strategies that sellers can refer to, organized by time period

Before peak season (4-6 weeks) – Prepare

Preparing for listing
Choose the right Asin and advertising strategy
Install promotions

During peak season (about 1 week) – Optimal

Develop an effective strategy to run keyword and product advertising
Optimize campaigns for maximum performance during the peak season by adjusting bids, targeting, and budgets
Brand strategy

Post-peak season (1-2 months) – Continuous optimization

Analyze campaign performance and adjust strategies for future peak seasons. Use data-driven insights to optimize campaigns and improve return on investment. With high traffic characteristics after the high season, sellers need to pay attention to:

Relocate the client file
Adjust data accordingly
Summarizing and preparing for the peak season

By implementing these advertising strategies, sellers can improve their visibility, drive traffic, and increase sales on Amazon’s platform.

Why does the account get locked? - How to keep a healthy Amazon account?

9 policies sellers must not violate

Intellectual property
Number of complaints received about intellectual property
Complaints about product authentication
Complaints about product safety
Complaints about product status
Violation of product posting policy
Violation of restricted products policy
Violation of customer product review policy
Other violations

To avoid Amazon account suspension, sellers must ensure the following criteria

Profession account active with Good account health
Listing ads with >90% buy box
Registered brand and set up stores with the right theme
Always have enough stock (so as not to delay orders)
Specific advertising budget and plan

It is important for sellers to ensure that orders have correct tracking information, sufficient inventory, and an appropriate delivery time to avoid receiving complaints and negative reviews. If a seller’s account is rated “at risk,” it is crucial to intervene promptly and take corrective action to avoid suspension.

Understanding Amazon Account Health Rating

Amazon’s Account Health Rating (AHR) program is a software system that monitors and rates the health and reliability of a seller’s account on the platform. The program evaluates a seller’s performance based on various metrics, such as order defect rate, cancellation rate, late shipment rate, and customer feedback.

So, to maintain a healthy Amazon account, sellers should monitor their AHR scorecard regularly and take corrective action if any metrics fall below the acceptable thresholds. By maintaining high-performance metrics and ensuring compliance with Amazon’s policies and guidelines, sellers can avoid the risk of their accounts being locked or suspended.

How to assess account status?

The AHR program provides sellers with a scorecard that reflects their account’s health and performance. If a seller’s account falls below certain thresholds for any of the metrics, their account may be flagged as “at risk” and subject to suspension or account deactivation. The dashboard also provides guidance on how you can improve your performance metrics and maintain a healthy account.

Remember that

A “good” AHR doesn’t mean the account won’t be locked
If the AHR shows an “at risk” condition, check the status promptly to avoid locking
If a breach has been handled, Amazon will need to confirm you’ve taken the necessary actions, then take 24-48 hours to update your account status

Conclusion

Now you know more about the key factors to sell on Amazon successfully. Selling on Amazon can be a lucrative opportunity for individuals and businesses looking to expand their reach and increase sales. By following Amazon’s guidelines and best practices, sellers can increase their visibility, attract more customers, and achieve success on the platform. Start building today with Sellerwix!

Learn more about the Amazon FBM Business Guide at How to sell & ship your products with Amazon Merchant Fulfilled Network FBM.

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Level up your multi-channel print-on-demand business

Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

Key selling success factors

Advertising strategies

Why does the account get locked?

Amazon Account Health Rating

Share this post

Order Management: Optimizing the Order Management Process for Print‑On‑Demand

•

Sellerwix Feature

All posts Sellerwix Feature Order Management: Optimizing …

Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

•

Sellerwix Academy, Etsy

Sellerwix Feature – Save Time and Streamline Order Management

•

Sellerwix Feature

What’s new in Sellerwix? Find out about the latest Sellerwix updates. Enjoy our new feature launched on August 2, 2023!

The post Sellerwix Tips – Key factors to sell on Amazon successfully appeared first on Sellerwix.

How to sell & ship your products with Amazon Merchant Fulfilled Network FBM

Nhu Giap — Tue, 06 Jun 2023 08:43:24 +0000

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How to sell & ship your products with Amazon Merchant Fulfilled Network FBM

Jun 06, 2023•5 mins to read

Selling products on Amazon can be a highly profitable and flexible way to earn income, as evidenced by the 6 million sellers currently using the platform. With the right resources and time, anyone can become an Amazon seller.

While the majority of Amazon sellers use the Fulfillment by Amazon (FBA) method to store and ship products from Amazon’s warehouses, some have turned to Fulfillment by Merchant (FBM) due to inventory restock limits affecting FBA.

In this article, we will provide you with the necessary information to begin selling on Amazon and fulfilling products through FBM.

What is MFN - FBM?

Merchant Fulfilled Network (MFN) is Amazon’s terminology for Fulfilled by Merchant (FBM). It refers to a method of selling where sellers list products in Amazon stores but manages all storage, shipping, and customer support independently. There are various factors to consider when choosing how to fulfill customer orders when you sell in Amazon’s stores. It can be a challenge to decide how to store inventory, pack and ship products, and handle returns or refunds, all while staying on top of excellent customer service.

How MFN (FBM) works?

Sellers with the Individual plan

These sellers use Amazon’s set shipping rates for all products. Individual sellers ship orders at the set rates even if the shipping credit is less than the total shipping costs, so it’s important to price items in a way to make sure you’ll earn a profit.

Sellers with the Professional plan

Sellers on the professional selling plan who choose FBM can set their own shipping rates. They can customize shipping templates for specific regions domestically or internationally including handling and transit times. Professional sellers can customize shipping charges by order, per item, and/or weight. You can also create a multitude of shipping templates and assign them to your specific offers to match your logistic capabilities for specific product types. Remember that the referral fee is calculated from the total sale price, which includes the item price, shipping cost, and any gift-wrapping charges. Learn more about shipping rates on the Professional plan.

What are FBM and FBA?

Fulfillment by Merchant (FBM) refers to a method of selling where a seller lists products on Amazon but manages storage, shipping, fulfillment, and customer support independently. Amazon refers to this as Merchant Fulfilled Network (MFN).

Fulfillment by Amazon (FBA) refers to a method of selling where you send products to Amazon’s fulfillment centers, and we pick, pack, ship, and provide customer service for those products.

Which types of businesses will benefit most from opting for Amazon FBM?

Amazon recommends situations where you might consider using their Merchant Fulfilled Network (i.e., FBM). They suggest that FBM could be most suitable for you if one or more of the following situations applies:

Obviously, not all of these will apply to every seller using FBM. For example, many large-scale Amazon sellers opt for FBM because they sell through multiple channels and already have smooth-running logistics systems.

Amazon clearly wants to sell FBA services, however. For example, Amazon’s help files on FBM highlight that “Sellers who adopted FBA last year saw 20-25% higher sales.” Nonetheless, for many businesses, FBM will be the most suitable option.

The main benefits of selling using Amazon FBM/MFN

The main benefit of using FBM is that it ensures you control your inventory. However, assuming you can store and ship your merchandise and take on responsibility for customer support inquiries, returns, or complaints, you may be able to price your goods more competitively than with FBA, as you don’t have to pay Amazon’s fulfillment fees.

Another benefit of using Amazon’s MFN is that you can combine all your online sales channels with Amazon’s fulfillment network and provide fast delivery. You can operate your business using a single inventory source with full shipment tracking across all your sales channels.

Wrapping Things Up

Most Amazon sellers can select FBA (Fulfillment by Amazon) or FBM (Fulfillment by Merchant). However, there are some cases where you have no option. For example, if your business model is based on dropshipping, you must opt for FBM, as the model relies on a third party to fulfill orders.

Another obvious use case for FBM is with Amazon Handmade, Amazon’s artisan-only community of sellers. In this case, artisans create unique goods they sell in the marketplace. As these are custom, you can’t sell them using FBA.

FBM is also better if you sell heavy, bulky goods, as Amazon FBA charges extra fees for handling oversized goods.

In other situations, however, both fulfillment models have pros and cons. Therefore, you might consider experimenting with FBA and FBM to see which works best for you.

How do you want to handle fulfillment? Your answer can make a big difference to your bottom line, so be sure to look carefully at all your options. As your business transforms, expect your fulfillment needs to also change. Focus on choosing the plan that best suits your business needs while keeping flexibility in mind as you scale.

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Level up your multi-channel print-on-demand business

Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

What is MFN - FBM?

How MFN (FBM) works?

What are FBM and FBA?

Businesses that will benefit most from Amazon FBM

Main benefits of selling using Amazon FBM

How do you want to handle fulfillment?

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What you should know about Etsy’s Purchase Protection Program

Nhu Giap — Tue, 16 May 2023 03:57:42 +0000

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What you should know about Etsy's Purchase Protection Program

May 16, 2023•4 mins to read

On the rare occasion that something goes wrong during the buying process, we’re here to help. Etsy’s Purchase Protection program allows you to shop confidently knowing you’ll receive a full refund for qualifying orders when your item:

Doesn’t arrive
Arrives damaged
Differs significantly from the item description or photos (for example: the wrong material or color)

Any order that is shipped on or after August 1, 2022 is eligible for Etsy’s Purchase Protection program.

Read about Etsy’s Purchase Protection program.

If you’re unsatisfied with an order that doesn’t meet the criteria for Etsy Purchase Protection, please check the seller’s policies to see if they accept cancellations, returns, or exchanges.

How do I get my refund?

If you believe your order qualifies for Etsy Purchase Protection, the first step is to reach out to the seller by starting a Help request. 90% of order issues can be resolved by working with the seller. Learn how to get your Help request started.

If the issue hasn’t been resolved and it’s been 48 hours since you first messaged the seller, and the estimated delivery date for your order has passed, ask Etsy to step in to help you get your refund. You may need to provide some photos of damaged or misrepresented items. Learn how to get Etsy’s help by opening a case.

Once your refund eligibility is confirmed, Etsy sends you a confirmation email.

“Less lost profit when things go wrong”

I purchased as a guest

You must have an Etsy account to start a Help request. If you purchased an item as a guest, connect your order to a new or existing Etsy account so you can be eligible for the Purchase Protection program.

Learn how to connect your guest order to an Etsy account.

What happens to the seller if I request a refund?

An occasional case opened against a seller will not negatively impact them or their shop.

All cases that are opened on Etsy are taken seriously, and are reviewed carefully by their case team to ensure the right decision is made. We understand that even the most experienced sellers can have unexpected issues from time to time, which is why Etsy’s Purchase Protection program is in place to help sellers with qualifying orders.

A Few Closing Thoughts

As we wrap up the information about Etsy’s Purchase Protection Program, we hope you found something helpful for your business. If you are a partner of Sellerwix, and you want to add Sellerwix as your Production partner on Etsy. Learn more about Sellerwix Academy – Working with production partners on Etsy.

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

How do I get my refund?

I purchased as a guest

What happens to the seller if I request a refund?

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Sellerwix Feature

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Everything you need to know about Etsy handmade policy

sellerwix-admin — Fri, 21 Apr 2023 08:28:10 +0000

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Everything you need to know about Etsy handmade policy

Apr 21, 2023•5 mins to read

Handmade on Etsy is a spectrum of makers and designers. Read more below about your obligations as a handmade seller.

This policy is a part of Etsy Terms of Use. By listing handmade items for sale through Etsy, you’re agreeing to this policy and Etsy Terms of Use.

1. Selling handmade items

Handmade on Etsy is a spectrum. On one end, we have makers — sellers who are literally making their items with their own hands (or tools). On the other end, we have designers — sellers who design their items but rely entirely on outside assistance or another business to help physically produce them. Many handmade sellers fall in the middle of the spectrum because they are both making and designing their items.

Regardless of where you fall on this spectrum, you must be transparent about who is helping you and how your items are being made. Everything listed as handmade must be made and/or designed by you, the seller. Reselling is prohibited in the handmade category. You may also have shop members who help you run your business, as long as you, the seller, are making and/or designing your items.

Makers

A maker is a seller who is physically making the items listed for sale in their Etsy shop. A maker might design their items in addition to making them, or they might follow a pattern or template that they did not design. Regardless, makers must be creating their items with their own hands (or tools).

Designers

A designer is a seller who has come up with an original design, pattern, sketch, template, prototype, or plan to be produced by in-house shop members or a production partner. Simple customization, such as selecting colors, shapes, or choosing from ready-made options is not considered design on Etsy.

If you are a designer and you are using a production partner to help make your items, you must also disclose information about your production partner in your listings. A production partner is anyone (who’s not a part of your Etsy shop) who helps you physically produce your items.

2. Using production assistance

Designers may work with production partners to help make handmade items in certain circumstances. Keep in mind that people come to Etsy to discover items that they might not find anywhere else. Your design and production process should lead to the creation of a unique item that would not exist without you, the designer.

We expect your production partner to produce items themselves in their own facilities. A contractor or agent who outsources production may not be used as a production partner. Examples of production services include, but are not limited to, printing, apparel printing, 3D-printing, casting, plating, engraving, cutting and sewing, and finishing.

If you work with a production partner, you must disclose certain information in the listing process, including:

The name of your production partner(s);
The location of your production partner(s);
Details about the nature of your partnership and design process; and
A general description of the work your production partner does for you.

You may choose to keep the name of your production partner and details about your partnership and design process confidential (visible only to select Etsy employees), but the location and description of your production partner will appear on your About section and listings.

Etsy may reach out to you at any time with a more detailed inquiry about your business. Please be prepared to provide additional details about the origins of your business, your role in the design process, your production process, and your connection to your production partner, as well as what efforts your production partner has made to follow Etsy ethical expectations.

We understand that you may wish to keep the details of your design and business practices confidential. Please be assured that Etsy will not use the private information you provide us for any purpose other than reviewing your business to determine that you are in compliance with Etsy policies.

Etsy reserve the right to reject any production partnerships that aren’t in the letter or spirit of this policy or their ethical expectations.

3. Being transparent about your business

At Etsy, we value transparency. Transparency means that you honestly and accurately represent yourself, your items, and your business. As a handmade seller, you agree to:

Disclose in your About section the names and roles of people who help make your items or run your business;
Use your own words and photographs (not stock photos) to describe your items; and
Respond to any inquiries from us in a timely manner. We may ask you: how your items are made, what workspace, tools, and equipment you use; and how you communicate and collaborate with the people who help you run your shop.

Remember:

Etsy marketplace is built on trust. Providing false, inaccurate, or misleading information is prohibited by Etsy Terms of Use. If we find that you’re not being open and honest with us, we may suspend or terminate your account.

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

1. Selling handmade items

2. Using production assistance

3. Being transparent about your business

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Sellerwix Academy – Working with production partners on Etsy

sellerwix-admin — Fri, 21 Apr 2023 07:43:40 +0000

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Sellerwix Academy - Working with production partners on Etsy

Apr 21, 2023•5 mins to read

What is a production partner?

A production partner is a company or individual (who’s not part of your Etsy shop) that helps physically produce items based on your own, original designs, such as a printing service, an apparel producer, an engraver, etc.

Why is Etsy making me choose a production partner?

Some reasons that you might work with a production partner may include:

You don’t have the equipment or technical ability to manufacture items you have designed.
Your business is growing, and you need help keeping up with the quantity of orders that you are receiving, or you’ve outgrown your current production space.

Production partners do not include your own shop members or suppliers from whom you source ready-made products to resell.

Handmade items produced with a production partner must abide by Etsy Handmade Policy. We require sellers using production assistance to transparently share this information on the applicable listings. Buyers can see information about any production partners you work with from your shop’s About section.

Learn more about Etsy’s ethical expectations for sellers who work with production partners.

How to add a production partner?

There are several ways to add a production partner:

While adding or editing a listing, you can add a production partner in the Production partners section of your Listing details.
In the Listings section of Shop Manager, select at least one listing and choose Editing options, then Change production partners.

You can also create production partner profiles in the Production partner manager:

In Shop Manager, choose Settings.
Select Production partners.
Select Add a new production partner and fill out a form telling Etsy and the community about your partnership. The information not marked Private will be shared publicly in your shop.
Next to Production partner, enter your partner’s business name. Etsy requires that you disclose the business name, but you can choose to keep this private in your shop. In that case, you will enter a public title (such as “Apparel printer”) that describes what kind of business they are.
In the Location field, Enter your partner’s city, state, province, etc. As you type, select from the list that appears.
In the About production partner field, describe how you work with them. This public information can include why you chose this partner and the types of services that they provide for you.
The answers you select in the About your partnership dropdown menus are only for Etsy’s internal use. These won’t show up publicly in your shop or listings, but your partner’s location and the description of your production partner will.
Preview how this will look on your shop’s About Section.

For example:

When you are a partner of Sellerwix, and you want to add Sellerwix as your Production partner on Etsy. Please follow these steps:

Step 1: In Shop Manager, choose Settings
Step 2: Select Production partners —> Select Add a new production partner and fill out a form telling Etsy and the community about Sellerwix
Step 3: Next to Production partner, fill out Sellerwix’s information
Step 4: Enter our location

1309 Coffeen Avenue STE 1200, Sheridan, Wyoming 82801, United States

In the About production partner field, describe how we work together. You also can share this information:

Sellerwix – Print On Demand At Scale – A fully integrated solution to manage and grow your thriving eCommerce business.

How to remove or edit a production partner from your listings?

You can edit or remove a production partner in several ways:

Select Listings in Shop Manager. Choose a listing and you can de-select a production partner from an individual listing.
Select the listings you want to edit from the Listings page. Choose Editing options, then Production partners. De-select the partner and choose Update.
In the Production partners manager, choose Edit or the X near the name of the partner. These changes will automatically be reflected on all linked listings.

On the Etsy Seller app, production partner profiles can only be edited while adding or editing a listing. You can access the other editing tools on a computer or mobile web browser.

If the listing editor requires you to add a production partner but you don’t have one, review Etsy’s Seller Policy to make sure that your items meet our guidelines.

Production partners only apply to items that you are designing, then having made with production assistance. Production partners don’t apply to items that you or your shop members physically make or to products that you are not personally designing.

After you disclose your production partners

In order to make sure that your items and shipping details are accurately represented to buyers, you will want to:

Update your listings’ shipping locations to accurately reflect if they are shipping from a production partner’s location
Fill out your shop’s About Section to tell the story of how you design and create your items

You will always have my back

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

What is a production partner?

Why is Etsy making me choose a production partner?

How to add a production partner?

How to remove or edit a production partner from your listings?

After you disclose your production partners

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How to choose the right Sellerwix’s pricing plan for your business?

sellerwix-admin — Wed, 12 Apr 2023 09:56:05 +0000

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How to choose the right Sellerwix’s pricing plan for your business?

Apr 12, 2023•4 mins to read

A merchant always makes optimal choices regarding their business orientation. Once the merchant has reviewed all their options, they can pick the best choice based on their needs.

Choosing the appropriate subscription plan on the Sellerwix website is vital to maximizing your profits while minimizing losses. The available plans are recommended based on the number of your monthly orders and range from Free to Starter to Custom.

Sellerwix’s pricing plans

The Free plan, as the name suggests, is free and provides basic features suitable for small business owners.

The Starter plan, on the other hand, costs $50 per month and offers better product pricing and additional features that are useful for scaling a business. In addition, there is a discount offer when customers pay for annual billing, which can save up to 25%.

The Custom plan is designed for businesses that require advanced features, the most competitive product pricing, and specific integrations, with monthly costs ranging from $150 to $300.

How to choose the right plan?

The most significant factors to consider when choosing the right subscription plan are the number of units sold per month and the product pricing difference.

These two factors are decisive in determining which subscription plan is the most cost-effective for your business. So, how to pick the suitable plan on Sellerwix?

Let’s look at two examples:

You are on the Free subscription plan and sell 500 monthly units.
The product pricing difference between the Free and Starter plan is 0.05 USD. The cost of the difference is 500 X 0.05 = 25 USD.
If you upgrade to the Starter plan for $50 per month, you will lose 50 – 25 = 25 USD.
In this scenario, upgrading to the Starter plan is not cost-effective.
You are on the Free subscription plan and sell 1,000 monthly units.
The product pricing difference between the Free and Starter plan is 0.05 USD. The cost of the difference is 1,000 X 0.05 = 50 USD.
If you upgrade to the Starter plan for $50 per month, you will not lose any money because the cost of the difference is equal to the price of the upgrade.
Therefore, it is a good idea to select the Starter plan.

By following these examples, you can calculate and choose the right subscription plan for your business. If you require a custom plan, you can follow the same process.

In addition, there will be some differences in the benefits and privileges of each plan. When you have high sales and fit into a paid plan, you will enjoy better perks for your business.

If you’re uncertain about which plan to select, please contact our customer support team via support@sellerwix.com. We are committed to ensuring customer success and can help you choose the right plan for your business. Or you can visit our Frequently Asked Questions (FAQs) about Pricing Plan.

In conclusion

Selecting the appropriate subscription plan is essential for your business’s success on the Sellerwix website. By considering the number of units sold per month and the product pricing difference, you can make an informed decision that maximizes your profits and minimizes losses.

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

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Sellerwix’s pricing plans

How to choose the right plan?

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Sellerwix to welcome its first fulfillment service in April – Sellerwix Prime

sellerwix-admin — Wed, 05 Apr 2023 06:57:26 +0000

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Sellerwix to welcome its first fulfillment service in April - Sellerwix Prime

Apr 05, 2023•5 mins to read

There are many print providers who are still struggling with the pain of How to engage more customers? How to increase the number of orders and be able to support more sellers? Meanwhile, their scale and ability to penetrate deep into the market of enterprises are still limited.

Sellers have an abundance of options. They might not know which print provider is suitable for their ability at the right time. Sellers in Print-on-demand still waste their time and effort testing many campaigns.

Sellerwix seizes on the opportunity to launch the first fulfillment service. We aim to support print providers and sellers who suppose to reach their customers quickly and increase sales capacity and business scale. The service is named Sellerwix Prime. Our customers and partners can start using this service from April 2023.

What is Sellerwix Prime?

Sellerwix Prime is a new fulfillment powered by Sellerwix – Fulfillment HUB for Print On Demand. True to its name, Sellerwix Prime aims to provide absolute customer satisfaction.

Sellerwix has carefully reviewed and selected the best printing providers that satisfy our strict processing time, shipping time, and product quality criteria.

What are the main purposes and benefits of developing Sellerwix Prime?

Sellerwix and our partners are all striving for the same goal: To help Scale your print-on-demand business effortlessly. That is why Sellerwix Prime was built and developed.

Sellerwix Prime has been integrated and official release in Sellerwix’s system, so all users in need can experience using this service. Please read the Sellerwix Prime policies carefully before using the service to ensure the interests of parties and have a satisfactory experience. If you have questions or need advice, contact us via support@sellerwix.com.

Through Sellerwix Prime, suppliers could increase their speed in the Print-on-demand market. Print providers are racing to level up their business every day. How to reach more customers and maintain order quality? How to have outstanding milestones of fulfilled orders? By participating in Sellerwix Prime, perhaps they can partly solve these problems more proactively. Save time with less work.

The last but not the least is the benefit of lower cost while still ensuring product quality. With the privileged policies only for Sellerwix users, base cost and shipping cost are all preferential, helping sellers could save a part of initial business costs.

What to sell with Sellerwix Prime to bring thousands of orders?

The fulfillment service is already available, now the question is: What products sell best selected by Sellerwix Prime?

According to the survey, apparel products from Gildan and Bella+Canvas bring the highest percentage of successful campaigns for sellers. Sellerwix Prime offers a very profitable exclusive price for these products. You can refer to the following featured products:

Unisex Heavy Cotton Tee – Gildan 5000: from $6,99
Unisex Heavy Blend Hooded Sweatshirt – Gildan 18500: from $15,68
Unisex Heavy Blend Crewneck Sweatshirt – Gildan 18000: from $12,54
Unisex Jersey Short Sleeve Tee – Bella+Canvas 3001: from $8,36

Competitive prices, and reasonable production time, shipping time allow sellers to conquer sales campaigns more gently and quickly.

Processing time: 2-4 business days
Shipping line (Standard Shipping): 4-6 business days

How was the user's experience with Sellerwix Prime?

Before being widely released to the Print On Demand community and Sellerwix customers, Sellerwix Prime has a prior experience at the end of March 2023.

Most of the customers have a satisfied experience service with Sellerwix Prime. They appreciate that the production process and shipping time are quite close to the estimate. It is easy for sellers to adjust and arrange their business plans.

Base cost and shipping fee are well supported, in line with product quality. Product embryos bring a satisfying experience to both the seller and the customer who buys the product. As can be seen, the print provider from Sellerwix Prime has done a pretty good job in their role, providing a stable quality experience.

Although there are still many shortcomings, Sellerwix Prime has received positive reviews and suggestions from our customers. We will always improve our products and services to help our customers stay ahead of the competition and achieve their goals.

Rounding off

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Nhu Giap
Marketing Executive

Hello! Besides marketing and the e-Commerce world, I am keenly interested in innovations, culture, content writing, and much more. Let’s connect!

In this post

What is Sellerwix Prime?

What are the main purposes and benefits of developing Sellerwix Prime?

What to sell with Sellerwix Prime?

How was the user's experience with Sellerwix Prime?

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Order Management: Optimizing the Order Management Process for Print‑On‑Demand

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Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

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Sellerwix Academy, Etsy

Sellerwix Feature – Save Time and Streamline Order Management

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Sellerwix Feature

What’s new in Sellerwix? Find out about the latest Sellerwix updates. Enjoy our new feature launched on August 2, 2023!

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Sellerwix Academy – Sellerwix

Sellerwix Academy handbook – Etsy’s purchase protection program for sellers

Thủ thuật kinh doanh Etsy hiệu quả dành cho người mới bán hàng

4 lỗi từ Etsy mà người mới bán hàng (newbie) nên tránh

1. Dùng ảnh chụp không hút mắt

2. Viết phần mô tả không đúng trọng tâm

3. Không chú trọng SEO (Search Engine Optimization)

4. Không nghiên cứu sản phẩm, sản phẩm không đặc sắc

Kinh nghiệm khi bán hàng Etsy mà newbie không thể bỏ qua?

Mẹo chăm sóc khách hàng khi kinh doanh trên Etsy

Level up your multi-channel print-on-demand business

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Sellerwix Feature – Notification of late shipment orders via Email and/or Telegram

Sellerwix Feature - Notification of late shipment via email and/or Telegram

Bid farewell to missed updates and delayed shipments with Sellerwix's latest feature!

Guide for configuring Email and/or Telegram notifications

a. Email notifications

b. Telegram notifications

Top three benefits of receiving timely notifications for late shipment orders

What’s next for helping teams and businesses scale on Sellerwix?

Try it out today and let us know what you think!

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Amazon seller fulfillment best practices (FBM/MFN Guide)

Sellerwix Academy - Amazon seller fulfillment best practices (FBM/MFN Guide)

7 steps to selling with Amazon FBM Merchant Fulfilled Network

Step 1: Create an Amazon seller account

Step 2: List products for sale and create product pages

Step 3: Manage your storage space, warehouse, or fulfillment center

Step 4: Set up your shipping templates to match your logistic capabilities for both handling time and transit time

Step 5: Coordinate picking, packing, and shipping for orders

Step 6: Handle customer service and returns in-house

Step 7: Consider FBM costs and fees

8 pro tips for MFN shipping and delivery

Wrapping Things Up

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Sellerwix Tips - Amazon key selling success factors should pay attended to

Key selling success factors should pay attended to

1. Choose the right potential product

2. Proper order processing method

3. Sign up for Amazon Brand

4. The effective advertising strategy

Some advertising strategies that sellers can refer to, organized by time period

Why does the account get locked? - How to keep a healthy Amazon account?

Understanding Amazon Account Health Rating

Conclusion

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What you should know about Etsy’s Purchase Protection Program

What you should know about Etsy's Purchase Protection Program

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I purchased as a guest

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Level up your multi-channel print-on-demand business

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Everything you need to know about Etsy handmade policy

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